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SOPRA L’ACQUA E SOPRA IL VENTO DIFFERENZIA BENEVENTO

Client Asia Benevento Spa

Communication plan of the home collection service of urban waste with the door-to-door system and awareness campaign on behaviors aimed at environmental sustainability and on the implementation of glass collection. The inspiring principles of the environmental communication campaign are the prevention and minimization of waste production among the citizens and economic operators concerned, including service managers and collection workers, promoting involvement in the product / waste cycle and growth of a shared responsibility, especially towards the new generations.

• Integrated communication campaign
  Executive planning and operational management
  Monitoring during start-up
  Concept, plan and management events of territorial animation
  Edutainment in schools
  Human resources
  Training and coaching of operators
  Communication media
  Direct mailing
  Press office and public relations
  Content management web and social
  Merchandising
  Media Plan

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